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Quality Assurance in Translations Shouldn’t Start With Translators

Numerous language service providers or LSP offer their translation services with high quality, which is, in effect, a successful converting of a source language text into the target language text. The final linguistic outcome is read by the target audience and decided if it meets their standards. So, what is considered “high quality translation”? Quality…

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Is it Possible for Global Brands To Thrive Post Corona?

Businesses in the Time of COVID-19 Due to the sudden breakout of COVID-19, lots of businesses have suffered dramatic changes and adjustments to the extent of even closing down. Many workers had to comply with new rules, salary reduction or losing a job. While some businesses temporarily went down, others sank without any possibilities of…

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The Ultimate Guide to Interpreting

Before going any further, let’s define what interpreting is and how it is different to translation. Strictly said, interpreting is an activity of linguistic mediation and facilitation of communication between two parties which do not speak the same language and most importantly, they do not know the other party’s language. In this case, they need…

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Public Sector Translation Services

There is a variety of translation services today, services closely related to translation like localization, transcription, transcreation, and proofreading, as well as translation services for different purposes. Since almost seven thousand languages are spoken around the world, imagine how much workflow there is on daily basis when all the services, purposes, translation-related services, language pairs…

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Ways to Automate Translation Quality Control and Move Content Quicker

People are trying to avoid their products being regarded as something that can easily be provided for. In the translation and localization business this attitude is common as well. Since this part is inevitable, but is not the ultimate essence of a business, just one of the gear wheels in the machine, business owners tend…

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E-Commerce: Delivering an Online Shopping Experience in Any Language With Speed and Efficiency

First, let’s define what E-commerce or electronic commerce is, to start with. It is mostly referred to as an online purchase or selling of products or services, but it is much more. Electronic commerce includes mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. Of course, not all of…

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Marketing Translation Tales: Companies that Translated vs Companies that Localized

With the desire of crossing the boundaries of the country or the region where a brand has been created and successfully launched, certain elements must be subjected to the course of adaptation and even a totally new approach to get the opportunity to expand the brand abroad. In order to attract new audience and persuade…

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Why Is App Localization Critical For SEO

Suppose you have a great new app which you are totally convinced it is going to be a massive success. In order to make it available and usable for audience across the globe, you must have app’s interface translated and adapted so it is able to meet varying cultural and language expectations. What users desire…

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Save Money and Maximize The Value with Translation Memory

Translation memory maximization and money saving People are always trying to purchase a product at the best price, but without losing the quality features they require. Usually this bargain must give up either a good price or a refinement level, but is not always true when it comes to translation. Of course, hiring a professional…

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What is Ad-Hoc Interpreting – How it Works?

Many countries like The United States of America have a long history of immigrant communities. Although a country’s indispensability of immigrant workers and their skills varies through time, it is inevitable to say that such communities enrich a country’s cultural and economic life, especially the life of the city in which they are mostly concentrated….

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